Niels Schuurmans is the Chief Marketing Officer for Paramount Network, TV Land, and CMT.

In this role, Schuurmans will oversee Marketing and Creative for the Paramount Network, along with overseeing all cross-network marketing initiatives for TV Land and CMT, working closely with the individual networks’ respective marketing teams.

Schuurmans previously served as EVP and Chief Creative Officer of Creative and Branded Content at Viacom Velocity, a full-service integrated marketing and creative content group. In this role, Schuurmans is responsible for the ideation and execution of branded integrated marketing content across Viacom’s Music & Entertainment Group, which includes MTV, VH1, Comedy Central, Spike and Logo.

Prior to joining Viacom Velocity, Schuurmans formerly led the marketing and creative teams at Spike as EVP of Consumer Marketing and Executive Creative Director. Under his leadership, the network established a distinctive voice to super-serve a male audience, as well as appeal to a broader adult audience. Before joining Spike, Schuurmans was SVP and Worldwide Creative Director at Nickelodeon, where he oversaw all creative for Nickelodeon globally.

Throughout his career, Schuurmans has been recognized for outstanding marketing and creative work, including being named to Electronic Media’s Top Ten Marketers in the Entertainment Industry.

Schuurmans holds a B.A. degree in Broadcast/Film and Communications from Boston University.